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Bring a new Experience to your Business


If you really want to get your business ahead, nail your customer service strategy and bring a new experience to your business.
A well-executed customer experience strategy will maximize customer lifetime value, increase customer satisfaction and send your revenue soaring. In fact, the only thing going down will be your churn rate.
You get some idea how important it is – Check this out
81% of companies expect to compete mostly or completely on the basis of CX in 2019 - Gartner.
The role of today marketing is as much about delighting existing customers as it is attracting new ones. You want to make sure customers have a great experience using your product or service so they not only buy again, but ideally, spread the word through referrals or social media.
Customer loyalty is your ultimate goal, but that can only be achieved if you are in good standing with them.




Why customer experience matters?
  • 74% of senior executives said customer experience impacted customers enthusiasm for being brand advocates, according to an Oracle survey.
  • 60% of participants were willing to pay more for better customer experience in a study by American Express.
  • 80% of companies participating in research conducted by Bain & Company believed their customer experience was great. Only 8% of customers agreed.
What is a great customer experience?
Is it all about interaction? From our extensive work with SaaS companies, it seems there is more to it. Interaction yes, but availability (Touchpoints) and the depth of interaction and impression (engagement) too.
Below are some ways to create a great customer experience
Ø  Understand your audience & create a buyer personas
Ø  Eliminate bad design in the game: Website & app UI plays an important role but Customer experience design will be crucial.
Ø  Attend to customer needs & use feedback loops.
Ø  Research your competitors and create goals and objectives
Ø  Build systems for quick & effective resolution: Live Chatbots
Ø  Apply AI or machine learning to deliver a better experience
Ø  Understand your customer experience metrics through Analyzing data
Ø  Visualizing the customer behaviour
Ø  Optimizing your customer experience strategy


Customer experience provides a massive opportunity to create loyal customers. With the right strategy to bring a new experience to your business.


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