Latest Digital marketing Trends

In this competitive market so many brands and products competing for people’s attention and dollars, it’s critical for marketers to engage shoppers in key decision-making moments. To help you understand how to better reach shoppers, here’s a look at the latest shopping search trends . Deal Seekers trends seems substantial growth Mobile searches for “seasonal shopping deals” increase over 200% in past two years Mobile searches for “best deals” and “reward app” increase over 90% in past two years. Gifting become more personal and unique. Mobile searches for personalized gifts increase over 80% in past two years. 40% people more likely to spend time as per they expected when they identify the experience more personalized. Consumer needs brand to help cut through the clutter. Mobile searches for “gift box” have grown 80% in past two years. “Best” + “right now” search queries increase over 120% in past two years Mobile searches for “near me q

Today online shopping culture increase globally, as people gets exclusive product ranges and compelling deals to make purchase effectively. While online has been growing as a channel in several developed markets in recent years, it’s broadening in scope, and is fast becoming a popular shopping destination for consumers around the world, particularly those looking to purchase premium products. According to a recent Nielsen survey, 45% of global consumers say they are shopping for premium products online from their home country e-retailers, whereas almost a quarter (24%) say they’re purchasing from overseas e-retailers. Consumers from developing countries like India (72%), Turkey (66%) and Indonesia (58%) are the most likely to shop online locally for premium products. Why people prefer online? Online shopping is being popular among all age group. There is an exponential growth in this kind of market. Online marketplaces are building trust and giving convenient opportunit