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Showing posts with the label Hungry shoppers

How restaurants win hungry shoppers

We all have to eat. And when people are on the go especially during the busy holiday shopping season they’re often looking to grab a bite close by. We all know this because “restaurants near me” has been the most popular “near me” search for the last five years. Also, despite the growth in online shopping, more than half of purchases still happen in-store during the holidays. And when you consider food-related and restaurant searches, like “restaurants,” “restaurants near me,” and “food near me,” commonly appear in the top 20 searches for many retailers, it’s easy to see why the holidays are critical for restaurants. As proof, a recent study conducted by Google and Numerator found that of the top highest sales days for restaurants last year, 72% of them occurred in October, November, and December. That said, it’s clear restaurants around the world have a unique opportunity to turn hungry holiday shoppers into your next customer. For brands looking to win more foot traffic th